---
title: "Discussion with Skip Pritchard: How to Set and Simplify Business Strategy"
description: Interview with Skip Pritchard about setting a common definition for strategy, creating a visible strategic process, and common strategy mistakes teams make.
---

[Strategic Transformation Blog ](https://www.thinkingdimensions.com/blog/strategy)

# [Discussion with Skip Pritchard: How to Set and Simplify Business Strategy](https://www.thinkingdimensions.com/blog/strategy/discussion-with-skip-pritchard-how-to-set-and-simplify-business-strategy)

 Written by [Tim Lewko](https://www.thinkingdimensions.com/blog/strategy/author/tim-lewko) | 10/6/17 10:18 PM

> *"I’ve read many books on strategy. There are many that are theoretical. I enjoy them and think about the implications. But there are a few that are actionable. As a CEO, I can use aspects of them immediately. That’s what I found when I read Tim Lewko’s new book, [Making Big Decisions Better: How to Set and Simplify Business Strategy](https://www.amazon.com/exec/obidos/ASIN/1472451082/leaderinsigh-20). [Tim Lewko](http://timlewko.com/) is the CEO of Thinking Dimensions Group, and his book goes right to the core of setting strategy that you can implement immediately."*
> 
> -Skip Pritchard

I had the pleasure of speaking with Skip Pritchard about setting a common definition for strategy, creating a visible strategic process, and common mistakes teams make when it comes to strategy. Read more about my interview on Skip's blog [here](https://www.skipprichard.com/how-to-set-and-simplify-business-strategy/). 

[View full post](https://www.thinkingdimensions.com/blog/strategy/discussion-with-skip-pritchard-how-to-set-and-simplify-business-strategy)

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