--- title: Strategic Transformation Blog | Customer Insights description: Customer Insights | Strategic Transformation weekly blog. image: https://www.thinkingdimensions.com/hubfs/13_426A9574.jpg --- # Customer Insights [![Photo of Managing Partner Scott Newton on Unlocking Bold Growth](https://www.thinkingdimensions.com/hubfs/Buyers%20World%20Event%20-%20Scott%20Newton.png) ](https://www.thinkingdimensions.com/blog/strategy/unlocking-bold-growth-with-go-to-market) [![Photo of Managing Partner Scott Newton on Unlocking Bold Growth](https://www.thinkingdimensions.com/hubfs/Buyers%20World%20Event%20-%20Scott%20Newton.png) ](https://www.thinkingdimensions.com/blog/strategy/unlocking-bold-growth-with-go-to-market) ## [Unlocking Bold Growth with Go To Market](https://www.thinkingdimensions.com/blog/strategy/unlocking-bold-growth-with-go-to-market) 2 May 2024 [Scott Newton](https://www.thinkingdimensions.com/blog/strategy/author/scott-newton) Unlocking Bold Growth [Read More](https://www.thinkingdimensions.com/blog/strategy/unlocking-bold-growth-with-go-to-market) [Decision Making](https://www.thinkingdimensions.com/blog/strategy/topic/decision-making), [Blogs - Strategic Transformation](https://www.thinkingdimensions.com/blog/strategy/topic/blogs-strategic-transformation), [Customer Insights](https://www.thinkingdimensions.com/blog/strategy/topic/customer-insights), [success](https://www.thinkingdimensions.com/blog/strategy/topic/success), [Market Intelligence](https://www.thinkingdimensions.com/blog/strategy/topic/market-intelligence), [Competitive Advantage](https://www.thinkingdimensions.com/blog/strategy/topic/competitive-advantage), [Product](https://www.thinkingdimensions.com/blog/strategy/topic/product), [Strategy](https://www.thinkingdimensions.com/blog/strategy/topic/strategy), [speed](https://www.thinkingdimensions.com/blog/strategy/topic/speed), [Scale Up](https://www.thinkingdimensions.com/blog/strategy/topic/scale-up), [Go To Market](https://www.thinkingdimensions.com/blog/strategy/topic/go-to-market) [![Image of Scott B. Newton Managing Partner Thinking Dimensions and Donald Hawthorne Go To Market Expert ](https://www.thinkingdimensions.com/hubfs/LinkedIn-Event-Horizontal.jpg) ](https://www.thinkingdimensions.com/blog/strategy/how-can-you-improve-your-go-to-market-success-rates) [![Image of Scott B. Newton Managing Partner Thinking Dimensions and Donald Hawthorne Go To Market Expert ](https://www.thinkingdimensions.com/hubfs/LinkedIn-Event-Horizontal.jpg) ](https://www.thinkingdimensions.com/blog/strategy/how-can-you-improve-your-go-to-market-success-rates) ## [How can you improve your Go To Market success rates?](https://www.thinkingdimensions.com/blog/strategy/how-can-you-improve-your-go-to-market-success-rates) 21 Sep 2023 [Scott Newton](https://www.thinkingdimensions.com/blog/strategy/author/scott-newton) ## Every year, 72% of all new released products fail to reach market projections. [Read More](https://www.thinkingdimensions.com/blog/strategy/how-can-you-improve-your-go-to-market-success-rates) [Decision Making](https://www.thinkingdimensions.com/blog/strategy/topic/decision-making), [Articles and Insights - Strategic Transformation](https://www.thinkingdimensions.com/blog/strategy/topic/articles-and-insights-strategic-transformation), [Customer Insights](https://www.thinkingdimensions.com/blog/strategy/topic/customer-insights), [success](https://www.thinkingdimensions.com/blog/strategy/topic/success), [Product](https://www.thinkingdimensions.com/blog/strategy/topic/product), [Strategy](https://www.thinkingdimensions.com/blog/strategy/topic/strategy), [CEO](https://www.thinkingdimensions.com/blog/strategy/topic/ceo), [risk assessment](https://www.thinkingdimensions.com/blog/strategy/topic/risk-assessment), [Digital Transformation](https://www.thinkingdimensions.com/blog/strategy/topic/digital-transformation) [![Photo of hamburger and french fries on a wooden platter](https://www.thinkingdimensions.com/hubfs/dreamstime_xs_33671095.jpg) ](https://www.thinkingdimensions.com/blog/strategy/how-well-are-your-communications-understood-consider-mcdonalds-and-aw) [![Photo of hamburger and french fries on a wooden platter](https://www.thinkingdimensions.com/hubfs/dreamstime_xs_33671095.jpg) ](https://www.thinkingdimensions.com/blog/strategy/how-well-are-your-communications-understood-consider-mcdonalds-and-aw) ## [How well are your communications understood? Consider McDonalds and A&W](https://www.thinkingdimensions.com/blog/strategy/how-well-are-your-communications-understood-consider-mcdonalds-and-aw) 12 Jun 2022 [Scott Newton](https://www.thinkingdimensions.com/blog/strategy/author/scott-newton) A&W restaurants had a big concern, and a bigger idea. [Read More](https://www.thinkingdimensions.com/blog/strategy/how-well-are-your-communications-understood-consider-mcdonalds-and-aw) [Blogs - Strategic Transformation](https://www.thinkingdimensions.com/blog/strategy/topic/blogs-strategic-transformation), [Articles and Insights - Strategic Transformation](https://www.thinkingdimensions.com/blog/strategy/topic/articles-and-insights-strategic-transformation), [leadership](https://www.thinkingdimensions.com/blog/strategy/topic/leadership), [strategic planning](https://www.thinkingdimensions.com/blog/strategy/topic/strategic-planning), [Customer Insights](https://www.thinkingdimensions.com/blog/strategy/topic/customer-insights), [Competitive Advantage](https://www.thinkingdimensions.com/blog/strategy/topic/competitive-advantage), [customers of the future](https://www.thinkingdimensions.com/blog/strategy/topic/customers-of-the-future), [people problems](https://www.thinkingdimensions.com/blog/strategy/topic/people-problems), [CEO](https://www.thinkingdimensions.com/blog/strategy/topic/ceo), [profitability](https://www.thinkingdimensions.com/blog/strategy/topic/profitability), [growth](https://www.thinkingdimensions.com/blog/strategy/topic/growth) [![Strategy Tools and Thinking Dimensions Building the Transformational Company](https://i2.wp.com/www.strategytools.io/wp-content/uploads/2020/08/gNnq34NaRZehZFJ6DrYB_transform-bundle.jpg?w=1080&ssl=1) ](https://www.thinkingdimensions.com/blog/strategy/building-the-transformational-company-case-study-in-impact) [![Strategy Tools and Thinking Dimensions Building the Transformational Company](https://i2.wp.com/www.strategytools.io/wp-content/uploads/2020/08/gNnq34NaRZehZFJ6DrYB_transform-bundle.jpg?w=1080&ssl=1) ](https://www.thinkingdimensions.com/blog/strategy/building-the-transformational-company-case-study-in-impact) ## [Building the Transformational Company- Case Study in Impact](https://www.thinkingdimensions.com/blog/strategy/building-the-transformational-company-case-study-in-impact) 23 Apr 2021 [Scott Newton](https://www.thinkingdimensions.com/blog/strategy/author/scott-newton) # How Thinking Dimensions Amplified Client Impact with their Digital Partner Strategy Tools #### The... [Read More](https://www.thinkingdimensions.com/blog/strategy/building-the-transformational-company-case-study-in-impact) [Decision Making](https://www.thinkingdimensions.com/blog/strategy/topic/decision-making), [Blogs - Strategic Transformation](https://www.thinkingdimensions.com/blog/strategy/topic/blogs-strategic-transformation), [Articles and Insights - Strategic Transformation](https://www.thinkingdimensions.com/blog/strategy/topic/articles-and-insights-strategic-transformation), [leadership](https://www.thinkingdimensions.com/blog/strategy/topic/leadership), [strategic planning](https://www.thinkingdimensions.com/blog/strategy/topic/strategic-planning), [Customer Insights](https://www.thinkingdimensions.com/blog/strategy/topic/customer-insights), [Stakeholder Analysis](https://www.thinkingdimensions.com/blog/strategy/topic/stakeholder-analysis), [Competitive Advantage](https://www.thinkingdimensions.com/blog/strategy/topic/competitive-advantage), [future of your business](https://www.thinkingdimensions.com/blog/strategy/topic/future-of-your-business), [CEO](https://www.thinkingdimensions.com/blog/strategy/topic/ceo), [speed](https://www.thinkingdimensions.com/blog/strategy/topic/speed), [Digital Transformation](https://www.thinkingdimensions.com/blog/strategy/topic/digital-transformation), [Value creation](https://www.thinkingdimensions.com/blog/strategy/topic/value-creation) [![](https://www.thinkingdimensions.com/hubfs/dreamstime_s_96655669.jpg) ](https://www.thinkingdimensions.com/blog/strategy/the-ncaa-upsets-arent-what-you-think-they-are) [![](https://www.thinkingdimensions.com/hubfs/dreamstime_s_96655669.jpg) ](https://www.thinkingdimensions.com/blog/strategy/the-ncaa-upsets-arent-what-you-think-they-are) ## [The NCAA Upsets Aren’t What You Think They Are](https://www.thinkingdimensions.com/blog/strategy/the-ncaa-upsets-arent-what-you-think-they-are) 24 Mar 2021 [Scott Newton](https://www.thinkingdimensions.com/blog/strategy/author/scott-newton) *Co-Authors Scott Newton and Al H. Ringleb explore what is going on in March Madness and the links...* [Read More](https://www.thinkingdimensions.com/blog/strategy/the-ncaa-upsets-arent-what-you-think-they-are) [Articles and Insights - Strategic Transformation](https://www.thinkingdimensions.com/blog/strategy/topic/articles-and-insights-strategic-transformation), [leadership](https://www.thinkingdimensions.com/blog/strategy/topic/leadership), [Customer Insights](https://www.thinkingdimensions.com/blog/strategy/topic/customer-insights), [success](https://www.thinkingdimensions.com/blog/strategy/topic/success), [USA](https://www.thinkingdimensions.com/blog/strategy/topic/usa), [Competitive Advantage](https://www.thinkingdimensions.com/blog/strategy/topic/competitive-advantage), [competition](https://www.thinkingdimensions.com/blog/strategy/topic/competition) ![](https://googleads.g.doubleclick.net/pagead/viewthroughconversion/871691188/?guid=ON&script=0)