Why this book is ground-breaking

Making Big Decisions Better is leading a global movement to equip present and next generation leaders with proven strategy tools that enable agile thinking that ignites stronger, more predictable, direct paths to profit.

No more academic theories. These are real tools and a system that enables improved strategic thinking and leadership.

This book bridges an unspoken gap in strategy thinking that until now, only provided leaders with just SWOT and Porter’s 5 Forces as the language of strategy.

It's for current and future leaders - a playbook to perform.